Gen Z & Millennials
Money, work, study and life online for young Kenyans. 5 explainers so far.

The 5% creator tax: what YouTube, Meta and TikTok now deduct from Kenyan creators, and what to do
From October 2026 payouts, Google withholds 5% of Kenyan creators' YouTube earnings for KRA, and Meta applies the same rate. Here is how it works, what happens without a KRA PIN, and how creators can avoid paying twice.

Crypto is now regulated in Kenya: what the VASP Act and the 2026 rules mean for you
About six million Kenyans hold digital assets. A new law and regulations gazetted in July 2026 bring exchanges, wallets and stablecoins under licensing. Here is what changed, and how to protect yourself.

Money market funds in Kenya: how they work, what they pay, and what to check before you invest
Money market funds have become a favourite savings tool for young Kenyans, with yields of around 9% a year before tax. Here is how they work, what returns looked like in 2026, and the questions to ask before you put your money in.

HELB funding bands explained: why some students get more, and how to appeal
Under the student-centred funding model, every university and TVET applicant is placed in one of five bands that decide their scholarship, loan and family share. Here is how bands are assigned, what can go wrong, and how to appeal.

Youth jobs in Kenya: why nine in ten new jobs are informal, and what young people can do
Kenya created about 822,100 jobs in 2025, but more than 87% were in the informal sector, and only 8.6% of employed young Kenyans have formal jobs. Here is what the numbers say and where the opportunities are.
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